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A Look Inside the Middle East's First Robotic Warehouse

IQ Fulfillment was the first fully automated center in the MENA region when it opened in 2019 in Dubai. While the coronavirus pandemic has prompted acceleration of e-commerce and logistical innovations, the company's CEO, Fadi Amoudi, claims that his services stand out from other major companies, as IQ Fulfillment allows people to trade its products on any platform. Vertical's automated solutions have reduced operating costs, which he says creates a cheaper way for new companies to enter the market.