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Dubai robotic factory to process 12,000 daily orders to support e-comm
2019-08-28 00:00:00

IQ Fulfillment, the Middle East and North Africa region’s first robotic fulfillment centre, has opened in Dubai. Launched by IQ Holding, the centre provides full back-end solutions using the latest in robotics, AI and software platforms to support the supply chain and logistics industry. The robotic technologies used at the centre help process 12,000 robotic orders daily, delivering a 99.9 percent accuracy rate, and three times the human output, a statement said. It added that the key features are robotic picking, end to end track & trace, intelligence storage, package protection, gift wrapping and seasonal packing. IQ Fulfillment said it supports the needs of small and medium enterprises, incubators, accelerators and e-commerce players, enabling them to accelerate their business growth. Fadi Amoudi, founder and CEO of IQ Fulfillment, said: “IQ Fulfillment fills a distinctive niche in the region, especially with the focus of the MENA region to build its e-commerce ecosystem. Today, the UAE is at the forefront in driving digital technologies and in supporting SMEs to achieve transformational growth. This presents a strong growth environment for innovative tech-companies such as ours. “We chose the UAE and Dubai for this pioneering initiative due to the strong digital infrastructure present here, and the focus of the leadership to drive digital transformation through forward looking technology and innovation. "With the city preparing for Expo 2020, we see the opening of IQ Fulfillment as meeting a need in the market to support SMEs and other enterprises to build their digital enterprises in the most cost-effective manner.” He added that IQ Fulfillment will help address logistical challenges experienced by SMEs such as large number of orders during seasonal peaks, which can lead to bottlenecks during that period. According to a recent study by Dubai Economy and Visa, the UAE has the most advanced e-commerce market in the MENA region, with e-commerce transactions set to reach over AED59 billion this year and to grow 23 percent per year to 2022.